Implementasi Just In Time dalam Distribusi BBM sebagai Penunjang Efisiensi Energi di Sektor Agribisnis: Studi pada PT Elnusa Petrofin Parepare
Abstract
This study aims to analyze the strategy of implementing the Just In Time (JIT) system in fuel distribution by PT Elnusa Petrofin Parepare and its implications for operational efficiency. The research applied a qualitative approach through observation, interviews, and literature review, supported by SWOT analysis as a strategic evaluation tool. The findings indicate that JIT implementation, supported by GPS technology, CCTV, and vehicle queuing systems, enhances delivery timeliness, reduces waste, and strengthens coordination between field supervisors and drivers. SWOT analysis identifies strengths in distribution efficiency, opportunities in the growing demand for fuel in agribusiness, weaknesses in signal dependency and limited direct distribution to farmers, and threats from inadequate road infrastructure and extreme weather. Strategy formulations of SO, WO, ST, and WT were developed to respond to the company’s internal and external conditions. The results confirm that an aggressive JIT-based strategy can improve fuel distribution efficiency adaptively, ensure sustainable energy supply, and reinforce the company’s competitiveness in the agribusiness sector.
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